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Management World is a bi-monthly publication of the Institute of Certified Professional Managers. It serves to highlight current business trends and improve management capabilities and productivity. Its publication is supported by a grant from the Administrative Management Society Foundation (AMSF)
Editor: icpmcm@jmu.edu
Web:
www.icpm.biz
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Facebook, LinkedIn, MySpace, Bebo, Twitter . . . they aren't just social networks, they are also business networks where professionals can connect, share information, collaborate, and create communities/groups. Since 2005, online social networking has tripled, and according to a 2009 Nielsen survey, social networking has now outpaced email in popularity. This month’s Management World takes a look at what managers need to know about social media--uses, abuses and risks. You can experience social networking first hand by joining the Certified Manager Groups on Facebook and LinkedIn. -Lynn S. Powell, CM, Editor
Why CEOS Should Use Facebook and Twitter Social networking has clearly reached a tipping point. Sites like MySpace and Facebook boast hundreds of millions of members. Barack Obama's presidential victory demonstrated that platforms like YouTube and Twitter could transform electoral politics. Yet in corporations where such tools have been expected to bring profound transformations, there has been strong resistance to change.
What a Manager Needs to Know About Using
Although Twitter was originally intended for communication among individuals, a number of organizations have begun to actively participate on the platform. However, not all companies are using Twitter in the same way. Some are tweeting, some are just listening, and some really savvy companies are . . . . .
Employers are increasingly turning to Google and social-networking sites such as Facebook and MySpace to conduct background checks on job applicants and employees. A recent survey by Vault of 350 employers found that 44% of employers use social-networking sites to examine the profiles of job candidates and 39% have looked up . . . .
Social Media Superlist Need Inspiration? A great way to get ideas on how your organization can use social media is to check out what others are doing. Here’s a comprehensive list of sites and resources that will help to get you . . . .
Feature Article
With the help of Google data, Pingdom looked at 10 of the top social networks to answer a simple, but highly interesting question: In what countries are the top social networks most popular? The social networks we included in this survey were MySpace, Facebook, Friendster, LinkedIn, Orkut, LiveJournal, Xanga, Bebo, Imeem and Twitter. Data was . . . . .
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