internet marketing > your choices

Internet Marketing 470 TT 0800 - 0915, 0930 - 1045 in Showker lab fall 2007

exercises

grades

0800		0930
Ms. Borzino	Canadian Online Ad Spending Heats Up Net shoppers tread treacherous water	Mr. Carden	NBC Acquires ‘Quarterlife’; net Series Will Run First Online
		Ms. Eblacker	So Many Ads, So Few Clicks 'Do Not Track' Could Backfire
		Mr. Faulkner	Facebook Is Marketing Your Brand Preferences (With Your Permission) Web Videos Stealing TV Viewers, and Marketers
Ms. Jung	ABCSearch.com Joins ValidClick AdExchange NBC, Fox launching video site Hulu.com	Ms. Herrmann	Goodwill's New Look: Cheap Can Also Be Chic U.S. retailers want online sellers to fight theft
		Mr. Laczynski	Online Retailers Break 'Cyber Monday' Record Lots of Little Screens: TV Is Changing Shape
		Ms. Lenihan	Young Adults Click with Holiday Shopping Social Networks Trusted More Than Ads
Ms. Lee	Web Marketing to a Segment Too Big to Be a Niche	Ms. Parrish	Widgets make a big splash on the Net Websites for cell phones
Ms. Podgurski	Internet Policymakers May Punt on Privacy Issue Google to announce mobile platform
Mr. Regalado	Publicis chief warns on internet ad revenues News Corp.'s Internet division to launch online network	Mr. Rodzevik	What's 'Online Marketing' in Spanish? Is Social Media Killing the Campaign Microsite?
		Mr. Snader	Social Networking with the Elite Facebook: Marketers Are Your 'Friends'
Ms. Sanders	News Corp unveils online advertising plans	Ms. Spicher	Promoting Your Site to Rise above Web Clutter
Mr. Smith	E-Mail and Text Us, Consumers Say Mobile Marked by Promise, Problems
Ms. Sponaugle	Web Research Drives More Real-World Purchases Do Customers Come for Price or Convenience?
Ms. Varley	Social Network Ads: Too Close, Too Personal? CPG Starts Thinking Outside the Box	Mr. Wright	Now Playing On Your Cell Phone New Generation 'Millenials' Stay Connected 24/7
Ms. Wilmot	Videos Help Increase Online Sales Psst... Spread the word

This site is produced by Dr. Ken Williamson, prof of mktg, College of Business, James Madison University, Harrisonburg, VA 22807. Updated Saturday.01.Dec.2007. Contact williakc@jmu.edu with comments or questions. Thanks for visiting. Also visit James Madison Christian Faculty Fellowship @ www.faithatJMU.com